Thursday, 26 February 2015

HAVE A MESSAGE? SHOOT IT UP!



Remember this video? Girls being eve teased and by-standers simply watching and enjoying the show. This video crossed 1 million views on You-tube.



And what about this one? A man who gives 1000 rupee notes to the hard-working street vendors and gives them their due share of happiness. This video crossed 2 million views.

Except being two viral videos recently, these have another thing in common. The man in action, Varun Pruthi.  He is an actor by profession but his work through the videos is commendable. Not something any person would take pains to do. Objectifying women, rape cases, children whose wise replies leave you speechless, honesty, poverty, hunger, indifferent attitudes of people, etc.; there is hardly any issue that this man does not covers. Most of his videos are viral and he succeeds in sending across his social messages through videos. Kudos to him for the great work he is doing.

Who says online media is just a means of interacting with people and giving out news? This guy proves the notion wrong. He uses online platform to create sensitivity among people and inspire them to bring up the human in them, and dare I say he is not successful! He for sure is.

A major aspect such videos highlight is the vast potential of social media. Majority of the people use whatsapp and facebook as mediums to interact and share. You-tube is another most frequented site. Why not use these platforms to spread your message to the world? You have another plus point; people today are too busy to read large chunks of writing. Photos and videos consume lesser time. Visuals are more attractive, interactive and leave a long-lasting impression. You feel something about an issue, a crisis, a problem or a general attitude or almost anything and you want your voice to be heard; simple- take out your cameras, hone your videography and photography skills and speak up innovatively.


 #filmopinions #makeideasinteractive

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